Aardman animation studio misses profit target amid content market challenges
The British studio behind Wallace & Gromit narrowed losses but failed to return to profitability as planned.
At a glance
- Aardman recorded a £1.1m annual loss, down from previous years
- The studio had aimed to return to profit in 2025 after two years of losses
- Production delays and a difficult children's content market contributed to the miss
Aardman, the British animation studio known for Wallace & Gromit, has missed its target to return to profit in 2025. The employee-owned business recorded an annual loss of £1.1m, narrower than previous years but still short of its goal after two consecutive years of losses.
The studio attributed the shortfall to production delays and challenging market conditions in children's content.
Why it matters
The result reflects broader pressures in the children's animation sector, which has faced shifting market dynamics in recent years.
Original reporting
- The Guardian — WorldWallace & Gromit maker Aardman falls short of return to profit
- The Guardian — BusinessWallace & Gromit maker Aardman falls short of return to profit
- The Guardian — CultureWallace & Gromit maker Aardman falls short of return to profit
This brief was written with AI assistance from the reports listed above and checked against our editorial policy. Spotted an error? Request a correction.